A week after parting ways with the Brooklyn Nets, Jay-Z has move on and is looking to build his Roc Nation empire by signing top NHL prospect, Seth Jones just months away from the NHL draft.
What makes this such a big deal is, Jones is expected to become the first African American to be drafted number one.
Yahoo Sports state, “It’s a marketing deal, and a potentially blockbuster one at that for the NHL. He’d be the first black player taken No. 1 overall in the National Hockey League, which isn’t exactly seen as a model of diversity for casual sports fans. It’s something that has already caught the attention of non-hockey media.”
Jay could have some bargaining influence on the matter because the superstar is the son of current Brooklyn Nets assistant coach Popeye Jones.
CBC Sports reports, “Jones is the son of former NBA player — and current Brooklyn Nets assistant coach — Popeye Jones. He’s currently represented by Pat Brisson of Creative Artists Agency, which is conveniently enough already in a partnership with Roc Nation.”
Last week, Jay-Z released an open letter on his departure from being minority owner of the Nets to making efforts at expanding Roc Nation Sports.
Stated from Life + Times:
“The Nets have made their mark on the NBA and as they enter a new era, Roc Nation does as well; as we embark on Roc Nation Sports. Our newest endeavor is committed to building the brands of professional athletes as we have done for some of today’s top music artists. For Roc Nation Sports to function at its full potential, NBA rules stipulate that I relinquish my ownership in the Brooklyn Nets. It was a tough decision but as I stated earlier, it’s not about ownership. Congratulations to The Nets on a great season and making the playoffs! I will always be a Brooklyn Net.”